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Z-CARD® Turkey shows how PocketMedia® is a sustainable brand
BRAND ACTIVITY
Jul 9th, 09:24
Z-CARD® Turkey joined forces with the Sustainability Academy in Turkey to produce a Z-CARD® conference programme for the first International Sustainable Brands Conference, which took place in Istanbul on 6th and 7th May.
The eight-panel Z-CARD® had a pouch on the cover to hold each delegate’s nametag, which was also produced by Z-CARD® Turkey. Both the Z-CARD®s and the nametags were produced on recycled paper, to fit in with the sustainable brands theme.
Z-CARD® Turkey also produced its own die-cut flower pouch Z-CARD® for the conference, which contained two pieces of ‘seed’ paper, one for visitors to plant at home and one to plant in a pot on Z-CARD® Turkey’s exhibition stand. Each visitor to the stand received the Z-CARD®, which also contained green facts and a QR Code which visitors could scan to visit the company’s website.
Z-CARD® Turkey is still taking care of its visitors’ seedlings and will send photographs of the plants to the visitors once grown.
“Visitors to our expo stand loved the idea, as did the managers of the Sustainability Academy and the founder of Sustainable Brands Worldwide, Koann Vikoren Skrzyniarz,” says Z-CARD® Turkey’s Hanife Yüksel.
“This initiative has led to another partnership with the conference committee and we will be taking part in the Green Conference in September,” she adds.Click here for more information on PocketMedia Solutions
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