OCEAN KING
BACK TO OCEAN KING (Food & Beverage)
The early 1980’s saw many countries refusing to trade with South Africa due to economic sanctions imposed – it was in the face of this that Ocean King went ‘underground’, and emphasis was placed not on building the brand but on securing and importing the same quality food products for national retailers’ own private labels. The exception was Goldcrest, which was used as a tool to test the international tradeways as well as the popularity of exotic products in the South African market. In the late 80’s, once Goldcrest had generated sufficient commercial interest, it was sold to Patleys which now belongs to the BidVest group.
Today, with nearly 30 years experience in canned food, Ocean King® has re-surfaced as a brand in its own right, offering a select range of top quality canned fish products. Packed full of protein, essential vitamins, minerals and low in fat, Ocean King® canned fish forms a convenient, delicious and essential part of a healthy diet.
The range is evolving and currently includes:
Canned Tuna (six variants), Smoked Mussels, Smoked Oysters (two variants), Portuguese Sardines (seven variants)
At Ocean King® we demand that our suppliers adhere to sustainable fishing practices to ensure the continued health of fish populations in our marine environments. Any new products we may launch will also be scrutinized to ascertain the level of sustainable practices involved in their harvesting and packing. Only once we are satisfied our criteria are met, will we bring these to market adding to our heritage as the local, independent ethical canned fish trader.
Our modern-day diets often suffer as quick convenience foods substitute a well balanced meal. One of the many benefits of our canned fish products is that they are processed from fresh (never frozen) raw materials, with minimal processing and no additives. They are also quick and easy to prepare – and can even be eaten straight out the can!
At a time when the pace of living is speeding up, the cost of living and food prices are increasing, Ocean King® provides an affordable, long-life food product which is delicious, convenient and healthy.
VIEW OUR PRODUCTS AND VARIANTS
Portuguese Sardines
Ocean King Portuguese Sardines in Olive Oil
Ocean King Portuguese Sardines in Sunflower Oil
Ocean King Portuguese Sardines in Sunflower Oil with Chilli Peppers
Ocean King Portuguese Sardines Boneless and Skinless in Sunflower Oil
Ocean King Portuguese Sardines in Tomato
Ocean King Portuguese Sardines in Salt Water
Ocean King Portuguese Sardines Boneless and Skinless in Olive Oil
Ocean King Portuguese Sardines Olive Oil added with Vegetables
Tuna
Ocean King Tuna: Shredded in Salt Water
Ocean King Tuna: Chunks in Salt Water
Ocean King Tuna: Solid in Salt Water
Ocean King Tuna: Shredded in Sunflower Oil
Ocean King Tuna: Chunks in Sunflower Oil
Ocean King Tuna: Solid in Sunflower Oil
CONTACT OCEAN KING
OCEAN KING: DISTRIBUTION: NATIONALTelephone +27 Fax+27 E-mailAddress Humboldt Trading (Pty) Ltd Meadowbrook Business Estate Jacaranda Avenue Olivedale Johannesburg South Africa Postal P.O. BOX 784957 SANDTON 2146 Website http://www.oceanking.co.za |
Latest Ocean King Brand Activity
2011-09-13 09:24:00
The full range of Ocean King’s Portuguese Sardines now carry the Marine Stewardship Council (MSC) ecolabel, demonstrating that they are sourced from a sustainable fishery that has been assessed against the MSC’s strict environmental standard for wild-caught fish.
2011-04-18 11:57:00
Ocean King® is actively embarking on a marketing campaign to increase the customer’s awareness of their quality range of canned seafood products.
2011-04-18 09:09:00
Ocean King® continues with its marketing campaign to increase consumer awareness of our quality range of canned seafood products.
2011-04-15 14:16:00
Ocean King® is constantly ‘thinking ahead’, actively looking for new opportunities to grow the product range, the brand and vision for our range of canned seafood products.
Related Activity
13 SEP 2011 |
The full range of Ocean King’s Portuguese Sardines now carry the Marine Stewardship Council (MSC) ecolabel, demonstrating that they are sourced from a sustainable fishery that has been assessed against the MSC’s strict environmental standard for wild-caught fish.
18 APR 2011 |
Ocean King® is actively embarking on a marketing campaign to increase the customer’s awareness of their quality range of canned seafood products.
18 APR 2011 |
Ocean King® continues with its marketing campaign to increase consumer awareness of our quality range of canned seafood products.
15 APR 2011 |
Ocean King® is constantly ‘thinking ahead’, actively looking for new opportunities to grow the product range, the brand and vision for our range of canned seafood products.
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