Kenya: Nakumatt’s portable retail stores target events in remote locations

FMCG SUPPLIER NEWS

StandardMedia.co.ke - May 10th, 09:40

Nakumatt’s stores on wheels targets outdoor events

Regional retailer, Nakumatt Holdings has announced plans to introduce a containerised mini retail stores. The outlets will provide shopping solutions during key events in remote locations. 

The new retail store covering a shopping area of over 200 square feet will be developed and housed in a 20 feet shipping container.

It will be available for rapid deployment countrywide.

Brand name

As part of the firm’s business expansion plans, the new store will be operated under the ‘ Nakumatt on Wheels’ (NoW) brand. It will be, transported to any part of Kenya atop a 12-tonne truck. Speaking in Nairobi, when he confirmed the on-going project, Nakumatt Holdings Managing Director Atul Shah, confirmed that the first, NoW store, will be unveiled on June 1, during the forthcoming 25th Rhino Charge off road motoring event.

Shah said the stores will be stocked depending on the nature of event and location to further boost retail convenience in Kenya. “By introducing NoW, we are keeping up with our mission to provide retail convenience to our Smart shoppers even in remote locations,” Shah said. “NoW will also enable us to support various fundraising initiatives’ geared at environmental conservation by encouraging our customers to participate.”

Currently undergoing structural fabrication at Nakumatt Headquarters, the NoW store will feature retail amenities such as computerised checkout tills and refrigeration units.

With such amenities, NoW will provide a wide selection of products for sale ranging from camping gear, foodstuffs, first aid kits and beverages to kitchen items such as pots and pans, paper plates among others.

New service date

During this year’s Rhino Charge, Nakumatt will also unveil an express Pre-order service to serve the competing teams.