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Cadbury Dairy Milk creates more moments of Joy with it’s Gigantically Generous Glass and a Half Gizmo
BRAND ACTIVITY
Jul 30th, 10:33
Cadbury Dairy Milk continues to delight fans with abundance of generosity and fun. This winter, Cadbury lovers were given the opportunity to experience the joy of getting it ‘juust right’ and won fantastic prizes in the process.
By simply entering the online competition showcased on www.glassandahalf.co.za and completing the Gigantically Generous Glass and Half Gizmo game, consumers stood a chance of winning big. Regional events were run around the country and gave people additional opportunities to enter. “The game allowed consumers to interact and experience the joy of getting it ‘juust right’ in the same way that it’s the glass and a half that makes Cadbury Dairy Milk ‘juust right’” explains Meredith Kelly, Mondelez International Category Leader: Chocolate
Entrants who played the game were eligible to win awesome Cadbury Dairy Milk hampers and entered into the draw to play the actual Gigantically Generous Glass and a Half Joyville Gizmo, live, in Sandton City, Johannesburg.
The grand prize winners, who came from all over the country, were cheered on by the crowds to get the game ‘juust right’. The prizes for the main event were valued at R200 000 and participants had an equal chance of winning a share of these prizes.
“We would like to thank all 11 899 consumers who spent endless hours trying their luck at playing the Gigantically Generous Glass and a Half Joyville Gizmo game. Seeing the smiles on each of the winners’ faces was almost surreal for us and we’re pleased to see that Cadbury Dairy Milk continues to bring so much joy to so many lives” says Meredith Kelly.
Brad Chese (37) who lives in Kempton Park, Johannesburg was one our first winners to try his luck playing the Gizmo. Whilst on holiday in Durban he came upon Joyville at Galleria Mall. Imagine his surprise when he received a call to say that he had been selected as the regional winner. Brad was the first winner of the R40 000 travel package.
Our second winner was Michelle Vermeulen (40) an estate agent from Cape Town who won herself lf a Homeware package to the value of R35 000.
Mirinda Collin (37) from Johannesburg was one of our online winners and she walked away with a phenomenal R15 000 shopping voucher.
Dorian Petersen (22) was another excited regional winner from Cape Town. She went through Joyville in Cape Gate and was selected as the winner, selected from more than 1200 entries. Dorian had never been to Johannesburg before and was surprised at the airport by the Joyville Joysquad. Dorian won the Technology prize worth R20 000 a fitting gift, as she is studying photography and needs to by herself a new camera.
Dylan Bouwer (35) was one of the online winners from Johannesburg. Dylan was thrilled that he won himself a R15 000 shopping voucher as he’s recently became a father and can’t wait to spoil his additional member of the family.
Marion Porter (62) was our Regional Winner from East Rand Mall who won herself a fantastic technology package worth R20 000.
Two lucky draws were done and two winners from Sandton were selected. Our first Sandton winner was Thabo Banda (20) he works for Vodacom in Sandton. Thabo went through the mini activations during his lunch break, which turned out to be a very lucky break indeed where he won a shopping voucher worth R15 000.
Lastly Candy Chauke (29), while on her morning shop, was surprised to see the Joyville activation and the Giant Gizmo right there in front of her! Clearly she was fated to be a winner, she had got it ‘juust right’ online, and ‘juust right’ with the mini activations, winning herself a travel package worth R40 000!
Check out the Sandton City Grand Finale video with all the day’s excitement on
For more updates join the Click here for more information on Cadbury
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