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Clover launches The One™ long life milk
NEW PRODUCTS
Sep 9th, 14:18
Picking up one good habit just got easier with the launch of new Clov er The One™ long-life milk
Who said January is the only time to make healthy resolutions? Consumers can empower themselves everyday by making one simple choice that will have a positive impact on their long-term health.
A perfect example is opting for Clover The One™ milk. That’s because Clover The One™ contains only 1% fat, making it an ideal option for those wanting a lower-kilojoule alternative to other milk, while reaping all the nutritional benefits that milk provides.
With the overwhelmingly positive response from consumers to the launch of Clover The One™ and because Clover prides itself on being in tune with ever-evolving consumer needs, they are proud to announce the launch of Clover The One™ in a long-life option.
Clover The One™ 1% low fat milk is a source of calcium, protein and vitamin B2 and is high in vitamin B12. Changing to milk with less fat might seem like a small change, but all small changes put together, will have a positive impact on your overall well-being.
“Dairy is an important part of a balanced diet and with Clover The One™, dairy enthusiasts can have a delicious alternative and enjoy milk on its own, with their tea, coffee and cereal or as an ingredient in cooking and baking,” says Sherian King, Senior Brand Manager at Clover.
“We understand that many of our consumers lead busy lives and have to schedule grocery shopping into already jam-packed diaries. With the launch of Clover The One™ long-life milk, dairy fans now have the convenience of being able to stock up on Clover The One™.”
More good news is that Clover The One™ consumers will benefit from the new and improved user-friendly packaging. In 2012, Clover’s long-life milk had an elegant makeover after extensive consumer research and testing. The result was Clover’s convenient, easy-to-use packs that are easier to hold, open, pour and store.
“At Clover, our aim is to provide our consumers with top-quality dairy products, listen to their needs and create products that add value to their lives. We believe that the new Clover The One™ long-life milk is a step in the right direction to making our consumers’ lives Way Better.”
New Clover The One™ long-life milk will be available from 20 September 2013.Click here for more information on Clover
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