Consumer Currents — issue 10
CATEGORY ANALYSIS
KPMG - May 31st 2011, 00:00
What's in a name? For many of our Food, Drink and Conumer Goods clients - many of whom have invested significantly in their brands, in some cases for decades - the answer is simply "everything". But brands are facing a new challenge, not just from other mulitnationals with sharper marketing budgets or fresher ideas. This time, the adversary is brands' retail partners. Private labels or store brands - which have historically been inexpensive or generic alternatives to better known brands - have been further transformed over the past couple of years. Cash-strapped consumers, particularly in developed economies, have been looking for lower-priced alternatives in many segments and have increasingly been persuaded to switch from tried and trusted household favourites.
Related Activity
|
19 DEC |
New innovations include multiple mobile computers, new suite of enterprise features and next generation of cross-platform development tools
|
13 DEC |
If you think kids get apprehensive about what they’ll get for Christmas you should see the average retailer.
|
12 DEC |
Rémy Martin is giving South African cognac lovers a reason to celebrate this festive season, with the long-awaited launch of Rémy Martin 1738 Accord Royal.
|
12 DEC |
Following the success of the inaugural Kowie River Mile in Port Alfred last year, SPAR Eastern Cape has announced that it will dive in as title sponsor of the event on December 29.
Related News
Best Consumer-Stock Gain Seen Ending on South Africa Valuations
06/02/2012 - 09:15
Jan. 25 (Bloomberg) -- The world’s best-performing consumer stocks have become the lowest-rated by analysts after valuations of South African retailers and food producers climbed to the most expensive levels on record.
HCI’s offer for KWV is unfair, say directors
31/01/2012 - 08:19
The independent members of the KWV board have told KWV shareholders that the R8.50 a share offer from Hosken Consolidated Investments (HCI) is not fair.
Retail September trade growth seen at 6.5%
15/11/2011 - 10:33
Growth in SA’s retail trade sales at constant (2008) prices for September is expected to lose momentum to a decrease of 6.5% year on year (y/y), from a y/y growth of 7.1% in August, according to a survey of leading economists by BusinessLIVE.
SA upbeat over free-trade pact with South American bloc
15/11/2011 - 10:16
Trade and Industry Minister, Rob Davies, says SA stands to accelerate its share of exports with South America’s largest economies, through a free-trade agreement with Mercosur due to come into force next year
Wheat Shippers Battle for Sales as Global Grain Glut Expands: Commodities
14/11/2011 - 09:26
France may lose its place as the second-biggest wheat exporter after failing to win more than a dozen tenders in Egypt, the world’s biggest buyer, as shipments from Russia, Ukraine and Kazakhstan overwhelm markets.
