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Click here to download Consumer Currents 2 PDF
Click here to download Consumer Currents 2 PDF

Consumer Currents — issue 2

CATEGORY ANALYSIS

KPMG - May 4th 2011, 13:29

Issue 2 focuses on opportunity and risk. The opportunities are those presented by fast-growing emerging markets and a renewed emphasis on growing the top line. Such a fast-moving environment can heighten risk, as companies have to manage faster internal change and grapple with unfamiliar markets. 

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