Feedback on chocolate confectionary in South Africa
BRAND ACTIVITY
Aug 21st 2012, 11:34
The chocolate confectionery market saw good growth in both the slab and other chocolate confectionery categories.
•The market saw focus by both major and smaller players.
•Importers pushed for better prices and ease of importing and the import market has grown in the past year.
•It is believed that this allowed both categories the largest growth rates ever recorded.
•Slabs still maintain the largest portion of the market despite loosing ground to boxed chocolate confectioneries during the base year.
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